We’ve all seen this picture before right? Well, over in China this is quite literally what is happening in their mobile market. While 1-in-10 people in the worlds most populated country own an iOS device, Android definitely rules the roost.
A Beijing based analytics firm, has said that Android has risen from 33.6% to a staggering 68.4% market share by the end of 2011. iOS in comparison lagged behind with just 5.7%, behind Symbian who still maintain an 18.7% share.
So what does this all mean? Well, it obviously means there’s a whole heap of Android devices being sold in China. We should also consider the importance of low-cost devices, from manufacturers such as Huawei, ZTE and the like that sell well in Asia. Symbian too still inhabits a lot of low end devices.
On a lighter note, the report also suggests that the concept of “mianzi” also factors into the equation. In English this translates to “reputation,” with the iPhone in particular being seen as a status symbol. With the iPhone 4S looking the same as its predecessor, there is less reason to upgrade and enhance ones status further.